Entrepreneur’s, how I love thee… but PLEASE stop trying to do it all yourself.
I’m not saying this because I am a Virtual Assistant, but because we all have our strengths and we all have those things that we aren’t meant to be doing. We only have 24 hours in a day.
And let’s be honest here… there is at least one thing in your business that you absolutely loathe doing. Go on, tell me, what is it? Is it bookkeeping? Graphic design? Is it blog writing? Is it HST or taxes? Newsletters? Invoicing? Email? I know, it’s Social Media isn’t it!
I know there is something. And THAT thing, is the thing you should be outsourcing right now!
So, let’s go through my version the 5 W’s of Outsourcing and I’m gonna throw in the How as well:
Who: Anyone who has a business or is in business has the opportunity to delegate and outsource. To Whom do you delegate to? Well, all VA’s have a specialty or a niche. A lot of freelancers don’t call themselves VA’s, like bookkeepers, graphic designers, etc., so have an idea of what you’re looking for. All you need to do is ask around and I can guarantee that someone will know someone they can refer you too. Part of a networking group? I betcha someone there knows. All you have to do it ask.
What: That thing. Yes, that thing that popped into your head just a moment ago. That thing that you despise doing or that thing that takes up way too much of your time. That thing that must get done, but is non-revenue generating. Yeah, that thing!
Where: Virtually. Most freelancers work virtually, some from home, some from an office, and depending on what you want to outsource, they may not even need to be in your timezone. So the answer to where is… ANYWHERE!
When: Now. Duh. At the very least, this should be your top priority for your 2017 Business & Marketing Plan!
Why: Why Not?! Every Virtual Assistant or Freelancer has a niche. We know what we know, and we know it well. We have the programs and processes already in place to get it done for you. No overhead. Just work. That’s our job! That’s what we do. And let’s face it… you can’t do everything, even though you want too. That’s why.
Our job is to make your life easier and less stressful by removing the non-revenue generating activities off your To Do List and giving you more time to do the things you love in your business.
How: Ask. Ask for referrals from your colleagues, friends & family. Send out an RFP (Request for Proposal). Interview your prospects to make sure they are a good fit for you. Ask for testimonials. Have a list of “things” you’d like to outsource ready to discuss. Ask another VA. I know if a potential client approaches me about a project and it’s not something that is in my wheelhouse, I have quite a few VA colleagues that I can refer them too. There is room for everyone and at the end of the day, it’s the client that matters the most.
One of the things you can get off your plate RIGHT NOW? Holiday cards! I know you want to do them, but finding the time to do them is another story.
Take a look at my Client Appreciation Holiday Promo! You are busy, and the holidays just get busier the closer we get to the end of the year. Let me help you! Note: Gift baskets coming very soon so stay tuned for more info!
Holiday cards aren’t really your thing? That’s ok! Check out my last blog post for other ideas on how a Virtual Assistant can help get you through the holidays with less stress and more time.
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